evaluatingdesign.com

Here’s an interesting article about a Visa survey where our interactions with technology change our behavior - in this case, our fast food consumption.

During my time at Motorola, I remember an early test on RFID-enabled credit cards resulted in significant increases in purchase amount per visit. When our interaction with technology changes, our behavior in response to that interaction changes as well - often creating social and/or economic phenomena like the story above.

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